In fact, with tireless hours spent preparing for and leading up to the Kickstarter launch, we were thrilled to see dokiWatch reach its goal of $20,000 within the first 36 hours!
Doki Technologies Kickstarter Campaign
The world’s most advanced smartwatch for kids.
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Client: Doki Technologies
Year: 2015 - 2016
Services
- Branding
- Kickstarter Marketing Strategy
- PR
- Social Media Management & Development
KCM Agency and Doki Technologies worked hand-in-hand in developing and executing a fully-integrated marketing and PR campaign surrounding dokiWatch's debut on Kickstarter, successfully reaching $312,187 in crowdfunding over the span of one month.
From the initial stages, KCM Agency worked closely alongside Doki Technologies in the strategy and development of its branding, marketing, social media, PR, video production, and more specifically, the design and functionality of the Kickstarter campaign page itself. Campaign highlights include featured articles on tech publications like Engadget, Wareable, Trusted Reviews, The Next Web, and Android Authority, as well as multiple appearances on Kickstarter Staff Picks and Featured Projects pages.